प्रियंका कौलAbout Badaam & Priyanka Kaul
Founded in 2017, Australian brand Badaam offers bold assortments of seasonless clothing, designed to be worn in any country.
Priyanka, the founder of Badaam, believes in creating naturally made, small batch pieces that are honestly designed to remain classic and withstand trends.
The benefit of measured production has allowed the brand to experiment with new textiles and support different suppliers, blockprinting and handloom communities in New Delhi, Rajasthan, Kerala and Assam.
Since launching, Badaam has supported well-crafted and meaningful wearable object creation and storytelling. What started as a set of silk garments has now become a platform for borderless clothing and cross-culture conversation.
Australian National Capital Art residency / Design Canberra, Australia / Vogue : inVogue fashion / Grazia : 2019 Young Design Awards / Elle : Label feature / Frankie : Artist Feature / Lifestyle Asia : Sonam Kapoor / Hindustan Times India : Fashion edit / Verve : Beyond couture